Reach buyers mid-decision, inside ChatGPT
Your customers are now asking ChatGPT which products to select, what services to consider, and what to do next. Ecompapi's chat gpt advertising enables your business to reach targeted audiences at the point where decisions are made.
Ads that show up when the question turns commercial
ChatGPT ads are sponsored placements that appear alongside relevant ChatGPT responses. They provide businesses with a new approach to reach potential customers using chat gpt advertising, which is focused on the context of their discussions rather than traditional keyword searches.
WHERE
Below the answer
Sponsored placements display distinct from ChatGPT's native response, providing brand visibility without altering the answer itself.
TARGETING
Conversation context
Ad relevance is informed by the topic being explored and the context of the user's question.
BUYING
CPM or CPC
Advertising costs can be structured around impressions or clicks, depending on the buying model available.
WHO SEES
Eligible ChatGPT users
Ads are shown to eligible users in markets and account categories where the advertising programme is available.
Anatomy of a ChatGPT ad
A ChatGPT ad must do more than just capture attention. Its placement, headline, supporting copy, and destination all help to ensure relevance. The goal is to connect what someone is looking at with a meaningful next step, without disrupting the conversation or confusing sponsored content with an organic answer.
[TITLE]
[Short copy] . [Landing page URL]
1- Brand & Logo
Builds instant recognition next to a trusted answer.
2- Title
Answers the user's next step, not a slogan.
3- Copy & Image
Specific, helpful. In the tone of the conversation.
4- Landing Page
Continues the conversation and converts the click.
Not a replacement. A new moment to be found.
Google Ads links businesses with customers who are actively looking for products or services. ChatGPT Ads provide another way to reach individuals while they explore, analyse options, and narrow down their choices.
Everything it takes to run ChatGPT Ads properly
Effective ChatGPT ads management involves more than just launching advertisements. It necessitates a comprehensive approach to account creation, targeting, creativity, landing pages, tracking, and constant optimisation.
Account setup & verification
We manage account creation, business verification, billing, and access needs to prepare your advertising account.
Prompt & context strategy
We map your buyers' questions and identify appropriate discussion scenarios for your ads.
Conversational ad creative
Headlines, content, and graphics that target real-world purchasing needs, accompanied by clear and relevant messaging.
Matching landing pages
Our design and development teams create pages that continue the conversation. Most agencies cannot handle this in-house.
Conversion tracking
Connect your website to conversion tracking to determine which interactions result in enquiries and sales.
Optimisation & reporting
We evaluate performance, improve targeting and creativity, and report on the indicators that are important to your company.
Testimonials
Vishal and the Ecompapi team have nailed it with their SEO and content writing! Since teaming up, we've seen a solid boost in traffic and quality leads. They get our industry and always deliver spot-on content that speaks to our audience. Couldn't ask for better agency!
They test, analyse, and tweak until it works. That's the kind of marketing partner every business needs.
Ecompapi were incredible to work with. We had a project and they delivered above our expectations. They were able to take our ideas and bring them to life developing our company logo and brand identity. Looking forward to working with them in future projects.
Vishal and the Ecompapi team have nailed it with their SEO and content writing! Since teaming up, we've seen a solid boost in traffic and quality leads. They get our industry and always deliver spot-on content that speaks to our audience. Couldn't ask for better agency!
They test, analyse, and tweak until it works. That's the kind of marketing partner every business needs.
Ecompapi were incredible to work with. We had a project and they delivered above our expectations. They were able to take our ideas and bring them to life developing our company logo and brand identity. Looking forward to working with them in future projects.
Based on 46 Reviews
Are ChatGPT Ads Right for Your Business?
Understand whether ChatGPT Ads align with your business, target audience, and advertising goals.
Good Fit If
Customers research, compare or seek advice before buying- You offer considered products or services in relevant categories
- You can commit to an initial 4–8 week testing period
- You already track website leads or sales
Not Yet If
You need guaranteed, high-volume leads immediately- Your products fall under OpenAI's restricted ad categories
- Your Google Ads and website fundamentals aren't working yet
- You don't have a dedicated budget for testing and learning
Case Studies
Ethos Migration Lawyers
With a solid foundation of compliance and client trust, Ethos aspired to increase its digital discoverability and online authority—not just through traditional SEO, but also through developing AI...
Before The Agent
Ecompapi partnered with Before The Agent to build a professional brand and digital presence for its property advocacy model. We delivered a complete brand identity and website that communicates its value with confidence.
PA Flyscreen
PA Flyscreen partnered with Ecompapi to strengthen its digital presence and generate more qualified enquiries across Melbourne. We implemented a multi-channel marketing strategy designed to ...
Mamameetha
Ecompapi collaborated with Mamameetha to develop a unique and cohesive brand identity. We created a comprehensive brand kit encapsulating their contemporary appeal and rich legacy. This...
From strategy call to scaling, in five steps
A structured approach guides your campaign from initial planning to scaling, with clear checkpoints at each stage.
01
Strategy call
The campaign approach is shaped by your goals, target audience and purchase journey. We assess whether ChatGPT Ads are an appropriate investment.
02
Setup & tracking
We establish account verification, payment details, access permissions and conversion tracking before launch.
03
Build
We create the campaign structure, conversational ads, relevant landing pages, and a supporting optimisation strategy.
04
Test
We conduct a controlled 4- to 8-week test, evaluate early indications and tweak the campaign depending on available performance data.
05
Scale
We boost budgets when performance warrants, with a clear understanding of what works and where to invest next.
ChatGPT Ads are only half the story
Be the sponsored choice below the answer and a suggested brand in organic AI searches. Ecompapi works with both.
WhyEcompapi
Tracking first, spend second
We see each campaign as an investment. Tracking and measurement come before advertising spend, giving performance a solid foundation.
Ads, pages and SEO, one team
Strategy, campaign creative, landing pages, and organic search all work together. There are no separate teams or fragmented execution.
Your account, your data
Everything is set up under your business name. You retain ownership and control over your advertising account and performance data.
Controlled test budgets
Capped spend with clear success criteria. We establish what needs to be learned before recommending further investment.
Leads and revenue, not clicks
We report on enquiries, cost per lead, and sales. We go beyond surface-level engagement to discover business outcomes.
What our clients have to say
The best way to understand how we work is through the people we've worked with. Hear their stories, experiences and the impact we've created together.
Frequently Asked Questions
